Manager, Retail Marketing
Core
Execute integrated marketing programs, events, and thought leadership initiatives to strengthen broker and client engagement across North America Insurance retail business lines.
Role type
Manager, Retail Marketing
Builds
Integrated marketing campaigns, events, and communications programs for Property, Casualty, Financial Lines, and M&A business lines.
Domain
Insurance (Property, Casualty, Financial Lines, M&A)
Deliverable
product features
Required skills
B2B marketing strategy, integrated campaign execution, stakeholder partnership, project management, broker relationship management, market dynamics analysis
Preferred skills
AI tools and trends in marketing, matrixed organization navigation
Technologies
Marketing automation platforms, event management tools
Responsibilities
Execute integrated marketing programs aligned to retail business priorities; Partner with product, distribution, communications, and business stakeholders; Support broker and client engagement programs including events and thought leadership; Manage marketing calendars and project workflows; Develop understanding of retail business, products, and market dynamics; Collaborate with broader North America Marketing and Communications teams.
Seniority
Manager, execution & coordination