Manager, GTM Solutions, D/Cipher
Core
Develop and execute go-to-market strategies for D/Cipher's advertising portfolio, translating complex ad tech solutions into clear narratives to drive adoption and revenue.
Role type
Manager, Product Marketing & GTM Strategy
Builds
Self-service advertising platforms, audience-based solutions, and integrated marketing campaigns for advertisers
Domain
Digital advertising / Ad tech
Deliverable
product features
Required skills
Go-to-market strategy, product marketing, digital media strategy, cross-functional collaboration, performance analysis, storytelling, competitive research, multi-channel campaign management
Preferred skills
Programmatic advertising knowledge, self-service platform experience, marketing automation tools, Google Analytics, CRM systems
Technologies
Google Analytics, CRM systems, marketing automation platforms
Responsibilities
Create sales enablement materials (one-sheets, decks, case studies), support product launches and marketing execution, partner with product/sales/marketing teams, analyze campaign performance to inform future strategies
Seniority
Manager, hands-on IC
