Marketing Manager
Core
Execute global brand strategy and manage 360° integrated B2B content marketing campaigns across the APAC region.
Role type
Senior Marketing Manager (B2B Content & Brand)
Builds
Global and regional brand campaigns aligned with business objectives
Domain
B2B Marketing, Brand Management, APAC Region
Deliverable
product features
Required skills
B2B content marketing, 360° campaign management, brand strategy development, project management, external agency management, cross-functional collaboration
Preferred skills
Digital marketing expertise, experience in fast-paced environments
Technologies
Digital marketing tools
Responsibilities
Execute global brand strategy, manage global and regional brand projects, develop brand strategies for specific touchpoints, implement 360° campaigns with business units, collaborate with external agencies, refine best practices within the Global Marketing Team, raise awareness of marketing campaign potential, create a cross-functional network within the region
Seniority
Senior, hands-on IC