Director, Social Media
Core
Lead the evolution of social media into a best-in-class brand and community engine for a global collectibles grading and authentication company.
Role type
Director of Social Media
Builds
Community-driven growth engine across owned social properties and emerging platforms
Domain
Collectibles industry (trading cards, autographs, memorabilia) + Social Media Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Social media strategy, community management, content storytelling, cross-functional leadership, data analytics, emerging platform expertise, team building
Preferred skills
Experience scaling programs for consumer-facing brands, influencer partnership management, social listening tool proficiency
Technologies
Instagram, TikTok, LinkedIn, X, YouTube, Reddit, Discord, social listening tools, community management platforms
Responsibilities
Define overarching social media strategy and channel goals; lead expansion into emerging platforms like TikTok and Discord; partner with Creative and Content teams on storytelling; oversee community engagement and moderation; build and mentor a high-performing social media team; establish measurement frameworks and optimize performance
Seniority
Director, strategic leadership with people management
