Director, Social Media
Core
Lead the evolution of social presence into a best-in-class brand and community engine for a global collectibles grading and authentication company.
Role type
Director, Social Media
Builds
Social media strategy, community engagement programs, and brand storytelling across owned properties.
Domain
Collectibles, Trading Cards, Authentication, Digital Marketing
Deliverable
product features
Required skills
Social media strategy, community management, content programming, data analytics, cross-functional leadership, emerging platform expertise, storytelling, team building
Preferred skills
Advanced degree, relevant certifications
Technologies
Social listening tools, community management platforms, dashboards
Responsibilities
Define and lead overarching social media strategy across all platforms; drive expansion into emerging channels like Reddit, Discord, and TikTok; elevate storytelling and content strategy; lead community engagement and audience experience; build and mentor a high-performing social media organization; drive measurement, insights, and performance optimization.
Seniority
Director, strategic leadership