Head Of Marketing, Product & Pricing Europe
Core
Shape and execute ISUZU's marketing, product, and pricing strategy across seven European markets to drive sales, market share, and profitability for the ISUZU D-MAX.
Role type
Senior leadership marketing and product strategy manager (automotive)
Builds
Market positioning, product specifications, pricing strategies, and commercial proposals for the ISUZU D-MAX
Domain
Automotive industry, light commercial vehicles
Deliverable
product features
Required skills
Product strategy, pricing strategy, market intelligence, competitive analysis, team leadership, stakeholder management, commercial mindset, strategic planning, execution, resource allocation
Preferred skills
OEM or importer/distributor experience, additional European languages
Technologies
CRM systems, market analysis tools
Responsibilities
Lead marketing campaigns, product launches, and dealer programs; develop and execute European product strategy; define market-specific product specifications and grade structures; manage pricing, incentives, and commercial offer strategies; consolidate market requirements from seven European markets; lead and develop the Marketing & Product Management team.
Seniority
Senior, strategic leadership