Senior Account Executive, Brand
Core
Senior Account Executive supporting day-to-day client contact, delivering strategic earned media programs, and building relationships with media, influencers, and internal teams.
Role type
Senior Account Executive (Brand)
Builds
Strategic earned media programs, influencer campaigns, and client events
Domain
Public Relations / Strategic Communications
Deliverable
client delivery
Required skills
Media relations, influencer program management, project management, content writing and editing, pitch writing, event planning, bilingual communication (English/French)
Preferred skills
Existing media/influencer networks, agency experience
Technologies
Meltwater, Cision, Muck Rack, Sprout
Responsibilities
Develop and execute strategic earned media programs; research, write, and edit media pitches and influencer briefs; manage tactical program schedules and deadlines; pitch media for campaigns and product launches; manage creator programs from selection to reporting; maintain media/influencer lists and track program goals; participate in new business proposals and brainstorming; coach junior account executives and interns; plan and execute client events.
Seniority
Senior, hands-on IC with supervision duties