Senior Director, US EMPAVELI Brand Lead – Nephrology & Hematology
Core
Lead marketing strategy and performance for the US EMPAVELI franchise (PNH, C3G, IC-MPGN) in ultra-rare kidney diseases.
Role type
Senior Director, Brand Lead
Builds
Marketing plans, brand strategy, and cross-functional alignment for rare disease therapies
Domain
Biopharmaceuticals, Nephrology, Rare Diseases
Required skills
Strategic planning, team leadership (manager of managers), cross-functional collaboration, KPI definition, budget stewardship, P&L management, launch execution, forecasting
Preferred skills
Rare disease experience, affiliate launch experience, MBA, biotech/pharma marketing background
Technologies
None stated
Responsibilities
Oversee marketing for the entire EMPAVELI Franchise; Lead the on-going launch of EMPAVELI into nephrology; Drive development of brand strategy; Define brand KPIs; Lead quarterly business reviews; Run the Cross-Functional team; Represent US commercial on Labeling and Comms Teams; Lead annual US strategy process; Ensure compliance policies are in place; Drive efficient stewardship of marketing team budget
Seniority
Senior Director, strategic leadership with line management