Online Marketing Manager in Teilzeit für 20h (w/m/d)
Core
Planning and executing targeted online marketing campaigns across channels like website, social media, email, and display ads, while optimizing for Generative Search Engines and reducing reliance on external developers via AI tools.
Role type
Online Marketing Manager
Builds
Digital marketing projects and content strategies for brand awareness
Domain
Digital Marketing / Generative AI / SEO
Deliverable
product features
Required skills
Content marketing, Online marketing, SEO, Generative AI tools, CMS systems (TYPO3), Project management tools (Jira/Confluence)
Preferred skills
Integrated AI builders for website administration, Prompt automation
Technologies
TYPO3, Jira, Confluence, ChatGPT, Gemini
Responsibilities
Plan and execute targeted online marketing campaigns, Monitor and analyze KPIs for optimization, Develop and implement content strategies for the website, Strategically deploy AI tools to reduce external developer dependency, Collaborate with external agencies and internal departments, Observe market trends and competitor activities
Seniority
Mid-level, hands-on IC