Product Manager, Dermatological Skincare
Core
Own day-to-day brand management and campaign execution for the Cetaphil core range (Cleansers and Moisturizers), driving market share and brand health through insight-led marketing and NPD activation.
Role type
Brand Manager (FMCG/Consumer Health)
Builds
Integrated marketing campaigns, brand activation plans, and new product launch toolkits for retail, pharmacy, and digital channels.
Domain
Dermatological Skincare / Consumer Health
Deliverable
product features
Required skills
Brand management, campaign planning, market share analysis, new product launch activation, digital marketing, budget management, cross-functional collaboration
Preferred skills
Experience in FMCG or Consumer Health, proficiency with Nielsen/IRI/Kantar/IQVIA data, knowledge of e-commerce platforms
Technologies
Microsoft Office (Excel, PowerPoint, Word), Nielsen, IRI, Kantar, IQVIA
Responsibilities
Develop and implement annual brand activation plans, monitor core range performance and market trends, lead end-to-end campaign execution across channels, support new product launch activations, manage assigned marketing budgets and compliance
Seniority
Mid-level, hands-on IC
