Senior Manager, Product Marketing
Core
Lead product marketing strategies for mutual fund and ETF wealth solutions in the Retail channel, driving product launches, updates, and marketing support.
Role type
Senior Manager, Product Marketing
Builds
Mutual fund and ETF wealth solutions for Retail clients
Domain
Financial Services / Investment Products
Deliverable
product features
Required skills
Product marketing strategy, Mutual fund and ETF marketing, Go-to-market strategy, Marketing collateral development, Project management, Financial market analysis, Sales alignment, Regulatory compliance knowledge
Preferred skills
CFA charter/CIM designation, Product management experience, Investment product analysis
Technologies
MS Office (Excel, PowerPoint, Word, Outlook)
Responsibilities
Develop and execute product launch marketing strategies and go-to-market plans; Create and manage marketing materials including brochures, websites, videos, and presentations; Collaborate with Product Management, Sales, and Compliance to align marketing with business objectives; Analyze competitive landscape and industry trends to recommend marketing tactics; Manage multiple projects and timelines effectively.
Seniority
Senior Manager, hands-on leadership