Marketing Strategy Analyst – Aftermarket
Core
Develop and execute data-driven marketing strategies and performance analysis for the Aftermarket business to support growth and decision-making.
Role type
Marketing Strategy Analyst
Builds
Marketing strategies, performance insights, and go-to-market plans for the Aftermarket business
Domain
Automotive/Commercial Vehicle Aftermarket
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
strategic thinking, data analysis, advanced Excel, market forecasting, cross-functional collaboration
Preferred skills
BI tools, data visualization platforms, Aftermarket/OEM experience
Technologies
Excel, BI tools, data visualization platforms
Responsibilities
Develop and implement marketing strategies, analyze campaign performance, translate datasets into actionable insights, partner with commercial and product teams, monitor customer research, forecast market trends
Seniority
Individual Contributor
