Creative Planner
Core
Develop strategic, creative, and commercially-driven campaign solutions and proposals for leading brands, translating client briefs into integrated multi-platform concepts.
Role type
Senior Creative Planner (Strategic & Commercial)
Builds
Integrated marketing proposals, campaign concepts, and strategic narratives for brand clients.
Domain
Advertising & Media Planning
Required skills
Strategic planning, creative concept development, market research, storytelling, proposal writing, cross-functional collaboration, presentation skills, sports industry knowledge
Preferred skills
Experience with sports culture and emerging media formats
Technologies
Responsibilities
Develop strategic approaches based on client briefs and market trends; Translate client challenges into actionable campaign ideas; Conduct market, audience, and competitor research; Lead strategic planning processes from brief to client presentation; Build multi-platform proposals combining media, content, social, and sponsorships; Collaborate with Sales and Creative teams to ensure feasibility and innovation; Stay updated on industry trends and advertising innovation.
Seniority
Senior, hands-on IC