Senior Communications Officer – North America (Digital Strategy & Campaigns)
Core
Lead innovative digital communications strategies to expand engagement with U.S. audiences on global health and development priorities.
Role type
Senior IC digital communications strategist (advocacy)
Builds
Digital campaigns, storytelling concepts, and coordinated engagement ecosystems for advocacy partners
Domain
Nonprofit / Global Health / Digital Media
Deliverable
product features
Required skills
Digital storytelling, audience targeting, campaign design, vendor management, cross-functional leadership, strategic decision-making, project management
Preferred skills
Experience in U.S. digital/media landscape, influencer/creator partnerships, test-and-learn approach
Technologies
Digital platforms, social media channels, analytics tools
Responsibilities
Align digital efforts with advocacy and policy goals; monitor emerging digital trends and audience behaviors; define measurable campaign objectives and target audiences; pilot creative digital storytelling approaches; identify and manage agencies and digital vendors; develop campaign concepts for partners to amplify; apply audience research and performance data to refine strategies; support partners in applying digital trends.
Seniority
Senior, hands-on IC