Custom Software Engineering Analyst
Core
Design and execute marketing automation campaigns using Eloqua and CDP platforms to optimize customer engagement and operational efficiency.
Role type
Marketing Operations Analyst (Eloqua Specialist)
Builds
Automated email/SMS/social campaigns, landing pages, and customer journey workflows
Domain
Marketing Technology / Digital Operations
Deliverable
product features
Required skills
Eloqua platform expertise, SQL, Javascript, HTML/CSS, API integration, database management, A/B testing, campaign reporting
Preferred skills
Eloqua certification, experience with CDP platforms
Technologies
Eloqua, CDP, SQL, Javascript, HTML, CSS
Responsibilities
Configure offers, workflows, mail templates, and automations; execute multi-channel campaigns; monitor performance metrics and conduct A/B testing; troubleshoot technical issues; create landing pages; manage data hygiene and ticketing systems
Seniority
Mid-level, hands-on IC (via careerplan.io/jobs/AIOC-S01657829-1-custom-software-engineering-analyst-at-accenture)
