Product Manager Digital Experience
Core
Own customer-facing digital products and journeys for the Petverse ecosystem, combining customer insight and delivery leadership to create measurable value for pet health, wellness, and retail.
Role type
Senior Product Manager (Digital Experience)
Builds
Mobile apps, web platforms, and connected digital journeys for Petbarn, Greencross Vets, and related services.
Domain
Retail / eCommerce / Pet Health
Deliverable
product features
Required skills
Mobile app product management, customer research and journey mapping, product strategy and roadmap ownership, Agile delivery, API and ecosystem integration, data-driven optimization, stakeholder management
Preferred skills
Retail/eCommerce/loyalty experience, web and booking experience, iOS/Android app store expertise
Technologies
Figma, Jira, Confluence, Miro, PowerPoint, Excel
Responsibilities
Own and maintain product strategy, opportunity backlog, and prioritized delivery backlog; lead full product lifecycle from hypothesis to launch; conduct customer research, usability testing, and journey mapping; define requirements for digital journeys (onboarding, commerce, booking, loyalty); coordinate design, engineering, and release readiness; monitor post-release performance and drive evidence-led optimization.
Seniority
Senior, hands-on IC