Director of Product Marketing – PC and Graphics
Core
Lead product marketing strategy and go-to-market execution for AMD's PC and graphics portfolio, including Ryzen processors, Radeon graphics, AI PCs, gaming systems, and workstation solutions.
Role type
Director of Product Marketing (PC and Graphics)
Builds
Product narratives, go-to-market strategies, launch materials, and sales enablement for consumer, commercial, gaming, and workstation markets.
Domain
Semiconductors, PC hardware, Graphics, AI
Deliverable
product features
Required skills
Product marketing strategy, go-to-market execution, technical storytelling, cross-functional leadership, competitive intelligence, market analysis, stakeholder management, team development
Preferred skills
Experience in semiconductor/PC/graphics industry, leading major product launches, knowledge of PC ecosystem (OEMs, OS, software), commercial PC/enterprise marketing, developer ecosystem marketing
Technologies
Ryzen processors, Radeon graphics, AI PCs, gaming systems, workstation solutions
Responsibilities
Define product marketing strategy and positioning; Lead go-to-market strategy and execution for major product launches; Translate technical capabilities into customer benefits; Develop audience and use-case strategies; Partner with product management and engineering on roadmap; Collaborate with OEMs and partners on joint launches; Lead development of launch materials and sales enablement; Develop competitive and market insights; Partner with communications on integrated campaigns; Establish operating rhythms for the product marketing organization; Recruit and develop a high-performing team
