Senior Media Planning Manager
Core
Senior Media Planning Manager responsible for client relationships, media strategy, and investment management for assigned brands.
Role type
Senior IC media planning manager
Builds
Media strategies and campaign placements for client brands
Domain
Marketing / Media Buying
Required skills
Media planning, client management, financial reconciliation, contract negotiation, media mix strategy, budget optimization, team coaching, industry insight analysis
Preferred skills
Digital media proficiency, advanced media application tools, consumer insight applications
Technologies
Syndicated media applications, proprietary media applications, digital media platforms
Responsibilities
Establish partner relationships with clients and take ownership of assigned brands; Provide business solutions through media approaches; Manage client requests and evaluate value; Reconcile media payment variances and ensure accurate invoicing; Optimize investment allocation by medium/brand; Conduct professional briefings to business partners; Participate in pitches and awards submission