Product Director - Crossix Audiences
Core
Own the roadmap for Crossix Audience features and develop new audience segments to drive DTC and HCP marketing effectiveness for life sciences companies.
Role type
Product Director (Ad Tech/Audience Platform)
Builds
Crossix audience platform and new audience segments
Domain
Life Sciences / Ad Tech / Media
Deliverable
product features
Required skills
Product management for advertising products, Cross-functional leadership (engineering, data, analytics), Roadmap ownership, Stakeholder management with ad tech/media partners, Market revenue opportunity identification
Preferred skills
Ad tech or audience solutions experience, Identity resolution knowledge
Technologies
Crossix platform, Ad tech ecosystem tools
Responsibilities
Own the roadmap for Crossix Audience features, Work with platform/data partners and activation supply chain, Collaborate with data science and engineering teams, Manage relationships with ad tech and media ecosystem partners, Develop new audience segments, Ensure client expectations are exceeded
Seniority
Director, strategic leadership & execution
