Growth Marketing Lead, Ventures
Core
Lead growth for emerging ventures (Bonnodog, online pet pharmacy) using paid media, search, social, and lifecycle marketing to acquire and retain customers.
Role type
Senior Growth Marketing Lead (Ventures)
Builds
Growth plans, marketing campaigns, and AI workflows for new ventures
Domain
Pet care / D2C e-commerce
Required skills
Campaign execution, budget management, acquisition and retention strategy, team leadership, initiative, AI tool adoption
Preferred skills
Building AI agents, growing subscription businesses, regulated category experience, pet care experience
Technologies
AI agents, automation tools, campaign platforms
Responsibilities
Build, launch, and optimize acquisition and lifecycle campaigns; Shape venture growth plans and channel mix; Manage marketing budgets and optimize spend; Grow partnerships and offline channels; Work with specialists and agencies; Build practical AI workflows for research and reporting
Seniority
Senior, hands-on IC