Commercial Counsel, Advertising
Core
Commercial Counsel Attorney supporting Life360's advertising business by negotiating ad tech agreements, platform access, and data management contracts.
Role type
Senior in-house commercial counsel (advertising/ad tech)
Builds
Programmatic, direct, and self-service advertising platform services for Life360's consumer software and hardware business lines
Domain
Advertising technology, programmatic advertising, consumer software
Required skills
Negotiating supply-side and demand-side advertising agreements, drafting publisher and DSP/SSP agreements, negotiating advertising insertion orders (IOs), negotiating content licensing agreements, negotiating data processing agreements (DPAs), translating legal requirements into practical business advice, building contract templates and playbooks, collaborating with cross-functional teams, tracking advertising and privacy law developments
Preferred skills
Familiarity with programmatic advertising ecosystem, familiarity with IAB standard terms, interest in using AI-powered tools
Technologies
DSP, SSP, IAB terms, CCPA, GDPR
Responsibilities
Draft, review, and negotiate supply-side agreements including publisher agreements and platform terms; Draft, review, and negotiate demand-side agreements including DSP agreements and advertising insertion orders (IOs); Draft, review, and negotiate content licensing agreements; Negotiate data processing agreements (DPAs) and privacy terms within CCPA and GDPR frameworks; Review and negotiate procurement and marketing agreements; Build and maintain templates, playbooks, and processes for advertising agreements; Partner with Privacy, Product, and Engineering to align deal terms with product and data practices; Track developments in advertising and privacy law and apply them to contract strategy
Seniority
Senior, hands-on IC