Senior Product Marketing Manager
Core
Shape product positioning, launch new AI capabilities, and drive go-to-market execution for SaaS products.
Role type
Senior Product Marketing Manager (SaaS/AI)
Builds
Product narratives, launch copy, go-to-market plans, and AI-powered marketing workflows.
Domain
SaaS / AI / Product-Led Growth
Deliverable
product features
Required skills
Product marketing strategy, go-to-market planning, customer research, AI tool usage, copywriting, cross-functional leadership
Preferred skills
AI workflow automation, PLG experience, enterprise and self-serve marketing, product analytics
Technologies
AI tools, product analytics platforms, project management tools
Responsibilities
Define product positioning and messaging, lead end-to-end product launches, write launch copy and sales materials, analyze customer data to inform product decisions, build AI workflows for marketing efficiency, coordinate cross-functional execution
Seniority
Senior, hands-on IC