Product Manager, OI Activate
Core
Lead product strategy and go-to-market execution for Open Intelligence Activation, a programmable AdTech platform enabling cross-channel audience orchestration and supply-side targeting.
Role type
Senior Product Manager (AdTech Strategy & GTM)
Builds
Open Intelligence Activation platform (cross-channel audience orchestration, SSP partner integration, supply-side targeting)
Domain
AdTech / Programmatic Advertising / Media Intelligence
Deliverable
product features
Required skills
AdTech product strategy, programmatic advertising ecosystems, cross-channel activation (CTV, display, video), AI-driven market synthesis, go-to-market positioning, stakeholder alignment, backlog prioritization
Preferred skills
Product marketing experience, Agile frameworks
Technologies
AI tools for market research and competitive analysis
Responsibilities
Define AdTech strategy and market intelligence; develop positioning narratives and launch readiness materials; translate product vision into requirements with engineering; manage product backlog and drive adoption; collaborate with sales, marketing, and supply/demand teams.
Seniority
Senior, hands-on IC
