Head of Marketing
Core
Build a product-led marketing engine to drive adoption, user acquisition, and sustained growth for a next-generation blockchain (Layer 1) and its ecosystem products (DEX, prediction markets).
Role type
Senior IC Head of Marketing (Venture Building)
Builds
Next-generation blockchain infrastructure, first-party DEX, prediction markets protocol
Domain
Web3, Blockchain, DeFi, Fintech
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Product-led growth strategy, Web2 and Web3 marketing leadership, Go-to-market planning, User acquisition and retention, Data-driven decision making, Team leadership
Preferred skills
Experience scaling marketing in DeFi or Layer 1/2 environments, Hands-on campaign execution
Technologies
Blockchain, EVM-compatible infrastructure, DEX protocols
Responsibilities
Own marketing and growth strategy across Layer 1 and ecosystem products; Drive measurable acquisition, activation, and retention programs; Define venture narrative and positioning; Build and lead a high-performing marketing team
Seniority
Senior, hands-on IC