Deputy Director, Digital Fundraising & Advertising
Core
Lead digital fundraising and advertising strategies to grow donor acquisition, retention, and revenue for a social justice organization.
Role type
Senior people manager, digital fundraising director
Builds
Digital fundraising campaigns, advocacy email programs, rapid response fundraising initiatives, and integrated marketing strategies
Domain
Non-profit / Social Justice / Digital Marketing
Required skills
Digital fundraising strategy, team management and mentoring, agency and vendor management, data-driven campaign optimization, budget management, cross-channel collaboration
Preferred skills
Strategic planning, innovative campaign design, performance analytics
Technologies
Email platforms, SMS platforms, digital ad platforms, donation forms, landing page builders
Responsibilities
Oversee annual digital fundraising budget and set revenue targets; Design and lead innovative digital marketing and fundraising strategies; Develop and manage the advocacy email program; Oversee rapid response digital fundraising programs; Manage, mentor, and coach the digital fundraising team; Analyze campaigns and optimize strategies through data insights; Develop and execute digital testing plans across channels
Seniority
Senior, hands-on IC with people management responsibilities