Principal Analyst (Evergreen)
Core
Lead analytics and data strategy for client campaigns, transforming data into actionable insights for fundraising, marketing, and communications.
Role type
Principal Analyst (Analytics Lead)
Builds
Strategic recommendations, dashboards, and data-driven campaign improvements for nonprofit and brand clients.
Domain
Digital marketing, fundraising, and nonprofit advocacy
Required skills
SQL, data warehousing (BigQuery/Snowflake), Python/R, statistical analysis, CRM management, A/B testing, data visualization
Preferred skills
Data modeling, ETL processes, multivariate testing, program strategy, mentorship
Technologies
Salesforce Marketing Cloud, Google Analytics, Optimizely, BigQuery, Snowflake
Responsibilities
Collect and analyze web traffic, email, and paid media data; develop measurement strategies and KPIs; create dashboards and strategic presentations; coach and mentor analysts; identify new analytics offerings.
Seniority
Senior, hands-on IC with leadership responsibilities