Product Marketing Manager
Core
Drive Fieldwire's growth by developing positioning, messaging, and go-to-market strategies for enterprise construction customers.
Role type
Product Marketing Manager (Enterprise SaaS)
Builds
Global go-to-market strategy, product launches, sales enablement assets, and thought leadership programs for Fieldwire.
Domain
Construction Technology / Enterprise SaaS
Deliverable
product features
Required skills
Go-to-market strategy, messaging and positioning, sales enablement, market intelligence, content creation, cross-functional collaboration
Preferred skills
Construction technology domain expertise, enterprise SaaS experience, AI product launch experience, public speaking
Technologies
Field Management, Project Management, BIM, ERP, Scheduling, Document Management, AI
Responsibilities
Lead global go-to-market strategy and execution for new product launches; Develop messaging and value propositions for enterprise customers; Conduct customer research and competitive analysis; Create sales presentations and training materials; Develop content including blogs, webinars, and case studies; Partner with Product, Sales, and Customer Success teams.
Seniority
Mid-Senior, hands-on IC