Manager, GEO & AI Search Optimization
Core
Define and execute a Generative Engine Optimization (GEO) strategy to increase Databricks' visibility, citations, and share of voice across AI answer engines (e.g., ChatGPT, Gemini, Google AI Overviews) and organic search.
Role type
Manager, Generative Engine Optimization (GEO) & AI Search
Builds
An experimentation-led program to grow visibility, citations, and sentiment in AI-generated answers; a repeatable GEO testing framework; and executive-ready reporting on AI/SEO performance.
Domain
AI Search / Generative AI / Technical SEO
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Generative Engine Optimization (GEO) strategy, AI search optimization, Technical SEO (site architecture, crawlability, schema), Experimentation program design, Content strategy for AI agents, Data analysis and reporting, Cross-functional leadership
Preferred skills
Experience with AI visibility tracking platforms, AI agent workflow creation, Playbook development
Technologies
Semrush, Ahrefs, Google Analytics, Google Search Console, AI visibility tracking platforms
Responsibilities
Design and run experiments on content structure and technical elements to improve AI citation rates; maintain technical health and AI crawlability for high-value pages; publish deep technical content optimized for AI agents; build reporting connecting AI/SEO metrics to business outcomes; create and socialize GEO playbooks and SOPs for cross-functional teams.
Seniority
Manager, hands-on IC with strategic ownership
