Senior Product Manager, B2C
Core
Define and execute product strategy for a new growth initiative expanding Hello Heart's impact beyond its core cardiac prevention platform into new clinical domains and underserved populations.
Role type
Senior founding product manager (B2C/B2B2C)
Builds
New product lines and offerings for underserved populations
Domain
Digital health / AI-driven cardiac prevention
Deliverable
product features
Required skills
product strategy definition, user experience research (UXR), market validation, go-to-market execution, growth strategy, cross-functional partnership, data-driven decision-making, A/B testing, iterative product development
Preferred skills
healthcare or digital health domain experience, scaling products in adjacent markets, quantitative degree background, experience in high-growth resource-constrained environments
Technologies
A/B testing frameworks, experimentation tools
Responsibilities
Conduct deep user experience research and market validation to test strategy assumptions; Lead product launch execution and initial go-to-market rollout; Develop and execute growth strategies for user acquisition, engagement, and retention; Drive product development in partnership with engineering, design, data science, and analytics teams; Design and test service prototypes with clinical and GTM teams; Partner with commercial teams to validate market demand and establish success metrics for go/no-go decisions
Seniority
Senior, hands-on IC
