Regional Activation Manager, West
Core
Lead planning and execution of regional brand activations, events, and partnerships to build awareness and drive business results in the West region.
Role type
Regional Activation Manager
Builds
On-the-ground brand experiences, events, and local market initiatives
Domain
Direct-to-consumer pet food / Consumer marketing
Deliverable
product features
Required skills
Event planning and logistics, Budget management, Vendor and partner relationship management, Local market adaptation, Cross-functional collaboration, Travel management
Preferred skills
Consumer trend analysis, Problem-solving in ambiguous environments, Self-starter mindset, Detail orientation
Technologies
None stated
Responsibilities
Own end-to-end execution of activations including venue sourcing and on-site logistics; Localize national campaign concepts for the market; Manage regional budget and track ROI; Build relationships with local partners and vendors; Serve as primary point of contact for regional stakeholders.
Seniority
Mid-level, hands-on executor