Growth Rider Manager
Core
Lead growth and retention strategy for the passenger audience in Argentina and Uruguay, ensuring an exceptional value proposition and sustainable business model.
Role type
Senior Growth Manager (Passenger Acquisition & Retention)
Builds
Passenger growth strategies, value proposition enhancements, digital performance campaigns, and new product/niche validation.
Domain
Urban mobility / Ride-hailing / Latin America
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Audience lifecycle management, budget allocation for digital campaigns, product innovation, team leadership, analytical problem-solving, strategic planning, stakeholder communication, KPI understanding, data tool proficiency.
Preferred skills
Experience in technology companies, Tableau knowledge.
Technologies
Tableau
Responsibilities
Design and implement integral strategies to grow the active passenger base and increase recurrency; define and continuously improve the value proposition; lead budget allocation and optimization for discounts and digital performance campaigns; discover and validate new products or market niches; coordinate communication strategy with the marketing team; manage, mentor, and develop a direct reporting team.
Seniority
Senior, hands-on IC with leadership responsibilities