Senior Public Relations Specialist
Core
Shape how consumers, dealers, and media understand CarGurus' business, products, and point of view across the US, Canada, and UK.
Role type
Senior Public Relations Specialist
Builds
PR programs, media campaigns, and external communications for an automotive marketplace
Domain
Automotive industry + Public Relations
Deliverable
product features
Required skills
Strategic PR planning, media relations, crisis communications, data-to-story translation, high-quality writing/editing, stakeholder management, campaign execution
Preferred skills
Agency experience, international PR experience, automotive industry knowledge, AI tool usage
Technologies
AI tools for PR efficiency
Responsibilities
Shape and execute PR plans and campaigns, lead coordination of priority workstreams, build relationships with reporters and editors, turn complex data into media-ready insights, write press releases and pitches, manage crisis communications, track and report on PR impact metrics
Seniority
Senior, hands-on IC