Director, Product PR
Core
Own the global Product PR function, shaping Snowflake's AI narrative and driving communications across the end-to-end product portfolio.
Role type
Director of Product PR
Builds
360° global campaigns, executive visibility, and immersive press experiences for product launches and partnerships.
Domain
B2B Technology / Enterprise SaaS / AI
Deliverable
product features
Required skills
Global product PR strategy, C-suite executive communications, integrated campaign management, new media relations (podcasts, Substack), flagship event communications, crisis and issues communications, technical storytelling, AI workflow optimization, team leadership
Preferred skills
Experience with AI-native tools, modernized media tactics
Technologies
AI-powered media monitoring and content development tools
Responsibilities
Shape AI narrative and drive global product PR; Lead executive communications and thought leadership; Manage 360° integrated campaigns; Modernize media strategy with new outlets; Oversee flagship events; Lead and develop PR talent; Innovate with AI workflows
Seniority
Director, strategic leadership with hands-on execution