Marketing Scientist
Core
Act as the technical authority for Enterprise clients, bridging Customer Success, Data Science, and Product teams to operationalize advanced marketing models into business decisions.
Role type
Senior Marketing Scientist (Technical Account Management)
Builds
First-party incrementality tests, calibrated models, and structured learning agendas for enterprise retail clients.
Domain
Marketing Intelligence / AdTech / Enterprise Retail
Deliverable
production ML models
Required skills
Media Mix Modeling (MMM), Multi-Touch Attribution (MTA), incrementality testing, Bayesian modeling, AdTech ecosystem knowledge (Meta, Google, TikTok), commercial translation of complex data, cross-functional stakeholder management
Preferred skills
Experience with competitors like Triple Whale or Northbeam, ability to create technical collateral and training content
Technologies
Meta, Google, TikTok, Bayesian models
Responsibilities
Support Customer Success teams on model trust and methodology escalations; design incrementality tests and calibrate models; capture and triage field feedback for Product/Data Science; build technical collateral and internal training materials
Seniority
Mid-Senior, hands-on IC
