Copywriter
Core
Create high-engagement social and traditional media content that reflects brand voice, interpreting creative direction and adapting briefs into persuasive copy concepts.
Role type
Mid-level copywriter (digital/social)
Builds
Content calendars, campaigns, and multi-platform creative work
Domain
Digital marketing / Social media
Deliverable
product features
Required skills
Ideation, strategic thinking, time management, storytelling, grammar mastery, self-editing, cross-functional collaboration, platform best practices
Preferred skills
Conceptual brainstorming, brand voice adaptation, consumer feedback analysis
Technologies
Social media platforms
Responsibilities
Collaborate with creative and strategy teams to develop content meeting client criteria; Write high-engagement content for social and traditional media; Interpret creative direction and adapt briefs into copy concepts; Manage multiple projects with short deadlines; Propose copy concepts and present strategic thinking to leaders; Partner with Art Directors to develop creative work from calendars to campaigns; Provide support from pre-production through post-production including organizing shoots and directing content.
Seniority
Mid-level, hands-on IC
