Senior SEO Strategy Lead (SEO, AEO, GEO)
Core
Define and execute strategy for Airbnb's visibility in Google, AI Overviews, and generative AI assistants to drive organic traffic and bookings.
Role type
Senior Growth Marketing Lead (SEO, AEO, GEO)
Builds
Organic growth strategy, content roadmaps, and measurement frameworks for AI-referred traffic.
Domain
Travel marketplace, Search Marketing, Generative AI
Required skills
SEO strategy, SQL, technical SEO, content strategy, AI search optimization, cross-functional leadership, data analysis, attribution modeling
Preferred skills
Two-sided marketplace experience, international SEO, programmatic SEO, Python, BigQuery, AEO/GEO monitoring
Technologies
SQL, Python, BigQuery, Google AI Overviews, ChatGPT, Gemini, Perplexity
Responsibilities
Own organic growth strategy across SEO, AEO, and GEO; manage internal content strategy for acquisition channels; run hands-on data analysis and experiments; lead cross-functional relationships with product and engineering; improve AI model understanding of Airbnb listings; build measurement frameworks for organic channels; establish POV on AI reshaping travel discovery.
Seniority
Senior, hands-on IC with leadership responsibilities