[Coupang] Senior Product Manager (Premier EX) - Coupang Play
Core
Define and execute product vision, strategy, and roadmap for Coupang Play's Premier Experience domain, optimizing the end-to-end customer journey from content discovery to retention for premium subscription products.
Role type
Senior Product Manager (Premier CX)
Builds
Sports Pass, Content Pass, HBO, and other premium subscription products for Coupang Play
Domain
Streaming media / OTT / Entertainment
Deliverable
product features
Required skills
Product strategy, data-driven decision making, A/B testing, funnel analysis, cross-functional project leadership, stakeholder management
Preferred skills
Subscription/Membership/Commerce Checkout/Payment product experience, OTT/Digital Content/Sports/Subscription service experience, AI-based personalization/Recommendation systems experience, strategic communication
Technologies
A/B testing tools, analytics platforms
Responsibilities
Optimize customer journey for content discovery, purchase conversion, payment, and retention; Collaborate with content, sports, engineering, operations, and marketing teams; Define direction and coordinate with executives and business leaders; Lead cross-functional projects with Membership, Coupay, and Eats organizations
Seniority
Senior, hands-on IC
