Web Experience Strategy & Program Manager
Core
Drive web experience strategy and program execution to optimize enterprise buyer engagement and conversion across Everpure.com.
Role type
Senior Program Manager, Web Experience Strategy
Builds
Scalable web experiences and data-backed experimentation roadmaps for enterprise audiences
Domain
B2B SaaS / Data Platform / Enterprise Web Marketing
Deliverable
product features
Required skills
Enterprise web strategy, Cross-functional program leadership, Data & MarTech fluency, Generative AI application, Strategic communication, Web analytics
Preferred skills
SEO/AEO/GEO signals, Behavioral analytics, UX design translation, Localization standards
Technologies
Adobe Analytics, Contentsquare, Adobe Target, Salesforce, Generative AI tools
Responsibilities
Define and execute priority website experience roadmaps; Build and prioritize a data-backed experimentation backlog; Collaborate with SEO, Paid Media, UX, and Content teams; Direct end-to-end web production and QA; Utilize web analytics and AI tools for research and productivity
Seniority
Senior, hands-on IC
