Brand Marketing Manager
Core
Own work streams for Pinterest's tentpole brand marketing activations, driving campaigns from kickoff to execution and reporting while managing partners and stakeholders.
Role type
Senior Brand Marketing Manager
Builds
Global tentpole brand campaigns and cultural moments for Pinterest
Domain
Consumer Brand Marketing / Digital Media
Required skills
Brand marketing leadership, Creative strategy, Cultural and consumer insight analysis, Agency and channel partner management, Media strategy and planning, Cross-functional stakeholder management, AI tool integration for marketing
Preferred skills
Experience with AI tools for creative strategy and campaign management
Technologies
AI tools for marketing
Responsibilities
Drive day-to-day process of brand marketing campaigns from kickoff through final execution and reporting; Manage channel and creative partners and review creative work; Translate cultural and consumer insight into campaign strategy and creative briefs; Create cross-functional alignment and manage senior stakeholders; Use AI across the full campaign lifecycle for strategy, management, and reporting.