VP, Analytics
Core
Lead a high-impact portfolio of life sciences measurement and analytics work, turning measurement strategy into credible evidence of marketing impact while mentoring the Applied Intelligence team.
Role type
Senior IC VP of Analytics (Life Sciences)
Builds
Measurement plans, KPI definitions, testing agendas, tagging strategies, dashboards, and actionable client recommendations.
Domain
Life Sciences / Health & Wellness Marketing
Deliverable
production ML models
Required skills
Portfolio management, client advisory, team leadership, cross-channel measurement, incrementality, testing agendas, attribution, AI/automation application, data privacy compliance (HIPAA/MLR), BI tools, HCP/patient data fluency
Preferred skills
Advanced degree in Business/Math/Statistics/Economics, payer/provider dynamics experience
Technologies
Media platforms, CRM, web analytics, BI tools, AI/automation tools
Responsibilities
Drive portfolio operations and resolve delivery conflicts, mentor high-performing teams, establish standards for data quality and reporting, advise senior clients on data insights, partner with agency disciplines for integrated programs, navigate complex data ecosystems and privacy requirements, champion AI workflows, lead analytics strategy in pitch pursuits
Seniority
VP, strategic leadership with hands-on technical expertise
