Growth Lead
Core
Own the growth strategy and marketing plan for Core Photos, Mixtiles' flagship product generating over $150M/year.
Role type
Growth Lead (Marketing Owner)
Builds
Core Photos product growth and revenue
Domain
Consumer goods / Home decor
Deliverable
product features
Required skills
growth strategy, channel identification, budget management, creative direction, product partnership, data analysis, experimentation
Preferred skills
builder mindset, growth judgment, marketing depth, creative instinct, business thinking, analytical sharpness, ownership, speed
Technologies
none stated
Responsibilities
Own the growth strategy and marketing plan for Core Photos; Identify and unlock new channels, audiences, and growth opportunities; Design and lead major growth initiatives from idea to scale; Own significant marketing budgets and decide where they create the most impact; Partner deeply with Creative to develop ideas and messaging that actually move people; Work with Product and the broader team to connect marketing insights with the product experience
Seniority
Senior, hands-on IC