Senior Data Analyst, Growth Marketing
Core
Enable marketing campaigns across Paid, Search, and CRM channels by building performance reporting, data feeds, and analyzing user behavior to support campaign operations.
Role type
Senior IC data analyst (growth marketing)
Builds
Performance reports, data feeds, and user behavior analysis for marketing campaigns
Domain
E-commerce / Retail / Performance Marketing
Deliverable
dashboards & analysis
Required skills
SQL, Python, data visualization (Tableau), statistical concepts, testing methodologies, critical thinking, data validation
Preferred skills
ETL and data engineering principles, advanced data manipulation with Python, experience in Retail/E-commerce, Performance Marketing, or CRM
Technologies
SQL, Python, Tableau
Responsibilities
Process audience-building requests and write SQL queries to segment customers; Analyze marketing data to identify key drivers of performance; Collaborate with stakeholders to resolve data issues and drive insights; Maintain high quality and accuracy with clear documentation; Execute reporting requests and data pulls to support decision-making
Seniority
Senior, hands-on IC