CareerPlan

Sr. Director, Product Marketing

Full-time$190k2026-08-28 → 2026-11-11
Hybrid

Core

Lead product marketing for AI-powered commerce platforms, defining category narratives and positioning emerging AI products against fast-moving startups and legacy incumbents.

Role type

Sr. Director, Product Marketing (B2B SaaS)

Builds

AI-powered product discovery, agentic commerce readiness, and connected commerce enablement platforms

Domain

B2B SaaS, AI, Commerce Enablement, Retail Media, CPG

Deliverable

product features

Required skills

B2B product marketing leadership, category creation and narrative building, go-to-market strategy, sales enablement, data/analytics product marketing, cross-functional partnership

Preferred skills

AI-native product launches, product-led growth motions, commerce/retail media/CPG industry experience

Technologies

AI, agentic commerce, machine learning

Responsibilities

Define market narratives for AI and agentic commerce; craft positioning for emerging and established products; lead and scale the Product Marketing team; drive GTM strategy and market intelligence; enable pipeline and revenue growth through sales assets; connect Product, Marketing, and Sales

Seniority

Senior, hands-on IC with leadership responsibilities