Senior Analytics Implementation Specialist
Core
Translate client business and marketing requirements for digital measurement into sophisticated guides to help IT and development teams implement enterprise-wide digital analytics and tag management solutions.
Role type
Senior IC analytics implementation specialist
Builds
Enterprise-wide digital analytics and tag management solutions for clients
Domain
Digital marketing analytics and measurement
Required skills
JavaScript, Google Tag Manager, Tealium, Adobe Launch, server-side tag management, ecommerce implementation, Quality Assurance, root-cause analysis, site-wide audits, implementation guides, deployment infrastructure
Preferred skills
Firebase SDK, iOS/Android app measurement, Python, Kotlin, Swift, Java, Google Cloud Platform, DevOps, product development
Technologies
Google Analytics, Google Tag Manager, Tealium, Adobe Launch, Firebase, Google Cloud Platform
Responsibilities
Deploy web and app measurement tools; perform client-facing tasks such as presenting insights or providing training; collaborate with cross-functional teams; conduct site-wide audits of existing analytics implementations; develop app and web measurement best practices and implementation guides; engage business and technical stakeholders for feedback; focus on future-proofing, scalability, and ease of maintenance; participate in user testing; develop understanding of automation capabilities; identify and contribute to the design of new internal tools; maintain understanding of deployment infrastructure
Seniority
Senior, hands-on IC