Senior Marketing Manager, EU Business Banking
Core
Lead campaign strategy and execution for the tactical rollout of Monzo Business Banking launches in new EU markets.
Role type
Senior Marketing Manager (Go-to-Market)
Builds
Business Banking product launches and integrated marketing campaigns across digital, social, and traditional media in the EU.
Domain
Fintech / Business Banking / EU Market Expansion
Deliverable
product features
Required skills
Go-to-market launch strategy, integrated multi-channel marketing, agency management, stakeholder alignment, brand consistency, regulatory compliance navigation, data reporting, CRM configuration, website management.
Preferred skills
Experience in tech or finance for sole traders/SMBs, experience launching new products or entering new markets.
Responsibilities
Execute and build plans for Business Banking launches in new markets; develop and implement marketing plans across multiple channels; partner with and manage creative and media agencies; work with Communications Team to build brand awareness; navigate regulatory landscape in Italy; report on key metrics and provide insights.
Seniority
Senior, hands-on IC