Staff Product Manager, Customer Decisioning & CLV
Core
Own and evolve HelloFresh's customer prediction and decisioning portfolio, transforming it from a passive measurement layer into an active engine that prescribes and orchestrates next-best actions for millions of customers across multiple markets.
Role type
Staff Product Manager (Customer Decisioning & CLV)
Builds
AI-powered customer decisioning engine and prediction portfolio
Domain
Food delivery / Subscription / Customer Decisioning
Deliverable
production ML models | product features
Required skills
Product strategy & roadmap ownership, cross-functional stakeholder influence without authority, data-native metrics definition, A/B and incrementality experiment design, causal impact reasoning, SQL proficiency, modern AI tool usage, predict-and-optimize portfolio management, commercial/subscription business acumen
Preferred skills
ML fluency (uplift/causal inference, feature engineering), personalization/recommendation systems experience, GenAI integration
Technologies
SQL, modern AI tools, ML frameworks (implied via partnership)
Responsibilities
Define vision and strategy for the customer prediction and decisioning portfolio; partner with Data Science to advance CLV and propensity models; drive adoption of predictions as operational decisions in CRM and growth; scale decisioning across all markets and touchpoints; define success metrics balancing customer outcomes and business ROI; prioritize trade-offs between ML, GenAI, and heuristics based on ROI and maintainability.
Seniority
Staff, hands-on IC with strategic leadership
