Head of Global Events & Field Marketing
Core
Build and scale a portfolio of events and field marketing programs to drive engagement and pipeline for AI Cloud buyers and end users across verticals.
Role type
Senior leadership, Head of Global Events & Field Marketing
Builds
Event portfolios, field tactics, ABM motions, and scalable marketing processes
Domain
B2B SaaS, AI infrastructure, Cloud computing
Deliverable
product features
Required skills
B2B event strategy, Account-Based Marketing (ABM), Field marketing operations, Go-to-market strategy, Budget management, Team building, Sales alignment, Data-driven experimentation
Preferred skills
AI-native automation, Building from scratch (0 to N), Executive presence
Technologies
Event management platforms, CRM systems, Marketing automation tools
Responsibilities
Define events strategy aligned to business goals, Lead collaboration with Field leadership to prioritize markets and accounts, Partner with Product and Growth Marketing for integrated campaigns, Build scalable processes and playbooks, Establish experimentation frameworks, Hire and scale a team of event marketers
Seniority
Senior, hands-on leader