Global Head of Analytics
Core
Lead a global analytics practice (~80 people) to drive creative effectiveness, audience insight, and commercial growth for marketing clients.
Role type
Senior leadership IC (Global Head of Analytics)
Builds
Proprietary Gen AI data products (Pencil), automated reporting tools, and strategic analytics capabilities for media and creativity.
Domain
Marketing analytics, Generative AI, Creative effectiveness, Media strategy
Deliverable
Production ML models | product features | dashboards & analysis
Required skills
Global team leadership, Revenue growth & P&L management, Gen AI strategy & implementation, Data product development, Marketing analytics (search, social, listening), Strategic storytelling, Client boardroom engagement
Preferred skills
Experience in creative/media agency or tech platform, Building multi-disciplinary analytics teams, Influencing C-suite stakeholders, Scaling AI workflows
Technologies
Gen AI platforms, LLMs, Agentic workflows, Automated reporting tools
Responsibilities
Lead and develop the global analytics practice; Own the analytics revenue line and drive 10% YoY growth; Build and launch new Gen AI-enabled data products; Shape group-wide data strategy and AI governance; Act as a senior analytics partner for key clients on creative effectiveness.
Seniority
Director level, hands-on strategic leadership