Marketing Manager
Core
Develop, test, and expand customer acquisition channels using AI tools and product-led growth strategies to scale an early-stage startup.
Role type
Senior Marketing Manager (Growth & Acquisition)
Builds
Scalable marketing channels, creative assets, and customer acquisition campaigns
Domain
SaaS / AI-powered website builder
Required skills
Customer acquisition, channel scaling (organic/unpaid), AI tool application, copywriting, campaign optimization, funnel conversion, project management, paid digital marketing, creative direction
Preferred skills
Startup experience, small business/prosumer customer acquisition, design/visual communication, multi-project management
Technologies
AI tools, paid digital marketing platforms, email marketing tools, website builders
Responsibilities
Identify and optimize new marketing channels to drive lead volume; Build marketing channels from zero to meaningful reach; Use AI tools to improve workflows and scale execution; Develop written content for ads, emails, and landing pages; Improve middle-of-funnel conversion rates; Collaborate on creative quality and campaign performance
Seniority
Senior, hands-on IC
