Technical Content Marketing Specialist
Core
Create and execute marketing programs to drive product awareness, user engagement, adoption, and retention for Thunderbird's desktop, mobile, and web-based communication products.
Role type
Technical Content Marketing Specialist
Builds
Marketing programs, digital content, and brand initiatives for Thunderbird's ecosystem
Domain
Open-source email and privacy-respecting communication tools
Deliverable
product features
Required skills
Social media management, email marketing, content creation, copyediting, marketing analytics, cross-functional collaboration, project management
Preferred skills
Open-source community familiarity, survey platform experience, basic graphic design, SEO optimization
Technologies
Social media management tools, email marketing platforms, content management systems, marketing analytics tools
Responsibilities
Execute social media activities including scheduling, publishing, and engagement; Draft and publish blog posts, product announcements, newsletters, and user education content; Support product launches and promotional campaigns; Maintain editorial and campaign calendars; Track and report on performance metrics; Support email marketing automation and list management; Coordinate with internal teams and external vendors; Ensure brand alignment in marketing materials
Seniority
Mid-level, hands-on IC