Product Marketing Manager, Prediction Markets
Core
Drive awareness and adoption of Coinbase's prediction markets product by developing growth strategies, leading go-to-market execution for new features, and analyzing the trading ecosystem.
Role type
Product Marketing Manager
Builds
Prediction markets product features and growth campaigns for consumer and business users
Domain
Cryptocurrency / FinTech / Prediction Markets
Deliverable
product features
Required skills
Growth strategy ideation, customer segmentation, data-driven decision making, go-to-market execution, generative AI utilization
Preferred skills
Prediction markets experience, sports betting, gaming
Technologies
Generative AI
Responsibilities
Own the voice of the customer by immersing in the prediction markets ecosystem, Develop growth strategies for news and big events, Lead go-to-market strategy for product launches, Measure and report on product marketing performance, Think big about the future of prediction markets